Most bloggers have found themselves comparing their blogs to wildly popular blogs wondering what brings in tons of readers. It’s normal to find yourself wondering this. If you weren’t thinking about this, then you’re probably not going to have a very popular blog.
The first step to bringing in readers is knowing what other people find great, not just you. If you were only writing for yourself, then you might as well just stick to a paper and pen in your journal.
However, if gaining traffic is what you’re after, then take a look at some of the most common elements of successful blogs.
People visit your blog to be entertained or informed. It’s essential that your page has updated and consistent content. You should be posting at least a few times a week in order to gain a steady following.
If you don’t have the time to commit to posting that often then you should consider outsourcing content writing services or schedule your posts using a third-party application. It all depends on how much time and money you’re willing to commit to.
An About Me Page
Your readers want to know who they’re talking to. Your page should have an about me section that discusses who you are, what your interests are, and how it relates to what your blog is about. Don’t forget to include a photo of yourself! People like to see an image behind the words they’re reading.
Social Media Sharing Buttons
One of the most effective ways to drive traffic to your site is through social media platforms. Sharing buttons allow your readers to share what they read on your site with their friends and family. Make sure that you include the most popular platforms like Twitter, Facebook, and Pinterest. All you need is one viral post to bring in a wave of readers, and you’ll be on your way to snowballing from there.
People aren’t only visiting your blog to listen to you talk. They’re also there to engage in a conversation. Readers appreciate being able to comment on what you’re blogging about and, in some cases, being responded to.
A commenting system allows your readers to have a voice too. You can control what posts have comments, and delete any comments that are inappropriate or spam. Monitoring your comments is a must.
No matter how many of these elements you inject into your blog, there’s always a risk that it might not work. Sometimes it’s just plain luck and patience. However, success has a lot to do with persistence. Chances are that if you stick to it, you’ll eventually be a successful blogger!